Monthly Archive for April, 2010

Frank Chimero: Horizontalism and Readability

Illustrator/Designer Frank Chimero chal­lenges the “ver­ti­cal scroll”:

We take scrolling for granted today. It’s like run­ning water or Friends reruns: they’ve always been there and they always will be there. And we like them well enough. But, it is an inter­est­ing mental exer­cise to actu­ally con­sider scrolling as part of a con­tin­uum of solu­tions in solv­ing the same problem.

This dove­tails nicely with Rex’s think­ing in his Medi­aite design. But the real game changer is the arrival of the iPad. As we move away from the mouse pointer and scroll wheel, design­ers should revisit old assump­tions, and embrace the horizontal.