Illustrator/Designer Frank Chimero challenges the “vertical scroll”:
We take scrolling for granted today. It’s like running water or Friends reruns: they’ve always been there and they always will be there. And we like them well enough. But, it is an interesting mental exercise to actually consider scrolling as part of a continuum of solutions in solving the same problem.
This dovetails nicely with Rex’s thinking in his Mediaite design. But the real game changer is the arrival of the iPad. As we move away from the mouse pointer and scroll wheel, designers should revisit old assumptions, and embrace the horizontal.